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Placemaking Group Adds More Land Use and Destination Clients To Its Growing Roster

OAKLAND, Calif., November 28, 2007 — Placemaking Group, a San Francisco Bay Area PR, Web and marketing communications firm, known for its capabilities for building brands, marketing destinations and influencing customer behavior announces the addition of three new projects in the land use and destination marketing sectors: strategic planning for the historic city of Benicia, CA in southern Solano county; community outreach for 800 Center LLC, an Oakland, CA property slated for development of eight single-family, market-rate homes; and creating marketing materials and a Web site for two new buildings in Shorenstein’s Oakland City Center.

“Working with cities and destinations allows us to use all of our capabilities—from PR and marketing to event coordination and web site design and development. We look forward to working on these exciting new projects,” says Dennis Erokan, president of Placemaking Group.

Looking to boost visitor traffic and to more fully develop its existing tourism assets and infrastructure, the city of Benicia, CA has retained Placemaking Group to create a tourism brand identity and marketing program. The historic waterside city with a thriving industrial park is located 35 miles northeast of San Francisco and is currently known primarily for its small-town charm, artistic community and dozens of historic sites. http://www.ci.benicia.ca.us.

800 Center, LLC has signed on to work with Placemaking Group on a community relations project in connection with a new housing development in West Oakland.

Placemaking Group will create and develop new brand identity packages, including logos, collateral materials and a Web site for two new buildings in Oakland City Center. The construction schedule for the buildings is to be determined.  http://www.oaklandcitycenter.com

ABOUT PLACEMAKING GROUP
Placemaking Group offers a broad range of marketing services to help its clients effectively position themselves, communicate their strengths, and inspire their audiences to take action. The firm is based in Oakland’s historic warehouse district of Jack London Square. Placemaking Group clients include Applied Economic Development (ADE), the American Iron & Steel Institute, Catellus, City of Fairfield, the Micronesian island of Kosrae, Napa Downtown Association, Shorenstein’s Oakland City Center, The Waterfront at Harbor Bay and the Bayport housing development in Alameda. For more information, go to www.placemakinggroup.com or call 510-835-7900.

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MEDIA CONTACT:

Miriam Schaffer
mschaffer@placemakinggroup.com
510.496.2354 ext. 207

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